Company History

Originally founded in 1986 as Fotoball USA, the company first introduced collectible soccer balls featuring player photos of the World Cup in Mexico City. Further refinement of the manufacturing process and the potential product applications evolved and in the early 90's Fotoball secured a license with Major League Baseball Properties and the Major League Players Association to produce souvenir baseballs featured team logos and player photos.

One of the defining elements of the company's early years was the ability to service hot market championship moments at retail. Modeled after the embroidery and silkscreen operations of the championship t-shirts and hat suppliers, Fotoball developed a domestic pad-print operation that enabled the company to enter the hot market business as a hard goods supplier. This point of differentiation created a buzz about the company and became the primary lever in developing a broad based year-round business with major retailers in almost every channel of traditional sporting goods distribution.

In January 2004, Fotoball USA was acquired by K2 Inc., an industry leading, billion dollar sporting goods equipment supplier. Following the acquisition, Fotoball changed the company identity to K2 Licensed Products (K2LP) to reflect the division's role in expanding K2's presence in the world of souvenir and collectibles, corporate premiums and promotions, and sports and entertainment licensing.

In April 2008, following an acquisition by Jarden Corporation, K2LP moved operations to St. Louis, MO integrating itself with Rawlings and changing it's name to The Licensed Products Company (LP). Focused on developing quality products, LP recognized an opportunity to leverage the strength of the Jarden brand portfolio and expand in to new product categories; including tailgating and outdoor products under the Coleman brand, Bicycle Playing Cards, Crock Pot, Margaritaville, and many more. As Jarden Sports Licensing, LP can deliver on its mission to bring REAL BRANDS FOR REAL FANS.